The Coldwater Country Conference & Visitors Bureau is a destination marketing organization.  We promote the Branch County area businesses, attractions and events.  We are funded through Public Act 59, which is a self assessment that the local hotels collect from their guests to promote the area.

Branch County is located in southern Michigan, half way between Chicago and Detroit along the Old Sauk Trail, also known as the U.S. 12 Heritage Route.   I-69 runs north and south in the middle of the county, making Branch County easily accessible from either I-94 to the north or the 80/90 Toll Road to the south. Coldwater, Bronson, Union City and Quincy make up the quaint communities where you can find home-town festivals, boutique shops, many lakes and events make this area a great place to escape to.   Also covering Hillsdale County's communities of Allen, Hillsdale, Jonesville and Somerset Center.
 
Whether you are looking for spa treatment, a couples get-away, family vacations or de-stressing after a long work week, Branch County is the place to be. Visit our Capri Drive-In movie, the Little River Railroad steam engine train rides, the unique Sauk Trail Trading Post featuring a room full of running toy trains, ride the go karts or play paint ball or laser tag at the Adventure Zone, catch a live performance at the Tibbits Opera House or visit the Allen Antique Malls for that one of a kind gift