The Bumwrap

Welcome to The Bumwrap, an iconic establishment nestled in the heart of Penticton, BC, Canada, since its inception in 1979. Originally specializing in women's swimwear and denim, The Bumwrap has evolved over the years, now boasting an extensive collection of premium brands, including Maui Jim, Body Glove, Vans, Gentle Fawn, Pink Martini, and as Canada's first retailer of the renowned Australian brand, Billabong. Under the ownership of former pro snowboarder, Donny Ellis, since 2013, The Bumwrap has undergone a remarkable transformation, embracing a vibrant and youthful atmosphere while becoming a hub for fashion trends, styling expertise, and top-quality products.

Driven by a passion for delivering exceptional customer experiences, The Bumwrap remains dedicated to catering to diverse needs and age groups. Their wide range of swimwear, footwear, accessories, and more has something for everyone, and with the launch of their website in 2018, customers across Canada, the U.S.A., and beyond can now enjoy the same excellent products and service. At The Bumwrap, inclusivity lies at the core of their values, as they strive to create a welcoming environment for all. Committed to going above and beyond for each customer, the team works diligently to provide personalized assistance and ensure satisfaction in every interaction.

When you visit The Bumwrap, you're not just stepping into a store; you're immersing yourself in a vibrant community of fashion enthusiasts who believe that #lifesbetterinpenticton. With decades of history and a rejuvenated spirit, The Bumwrap continues to be a beacon of style, quality, and exceptional service, setting the standard for shopping experiences in Penticton and beyond.