B&B Theatres Creve Coeur West Olive 10

B&B Theatres Creve Coeur West Olive 10 in Creve Coeur, Missouri, represents the convergence of two families, the Bills and Bagbys, who shaped the foundation of exceptional cinematic experiences. The legacy dates back to 1924 when Elmer Bills Sr. acquired the Lyric Theatre and met his future wife, Johnnie, creating the beginning of Bills Theatres. Sterling Bagby's journey began as a concession clerk in 1936, evolving into the Bagby Traveling Picture Show with his wife Pauline. In 1980, the Bills and Bagby families merged their theatres, marking the birth of B&B Theatres. The subsequent generations, led by Bob and Bridget Bagby, continue to carry the torch into the future.

Through the years, B&B Theatres has embraced technological advancements, introducing innovations like the Grand Screen® and Marquee Suites®. The acquisition of Dickinson Theatres in 2014 expanded B&B's reach, solidifying its position as a leading theatre circuit. The passing of founding members Pauline Bagby and Elmer/Amy Bills in 2018 marked a bittersweet moment, inspiring the subsequent generations to uphold their legacies. Today, under the leadership of Bob and Bridget Bagby, with contributions from their children, B&B Theatres is not only a symbol of cinematic excellence but also a testament to the enduring spirit of family and entertainment innovation.