Business Workshop: AI for Small Businesses: Unlocking Efficiency and Growth
Description
Business Workshop: AI for Small Business: Unlocking Efficiency and Growth
Can AI be your business’s secret weapon? From automating tedious tasks to driving smarter decisions, AI is reshaping the way businesses operate. But how can small businesses harness its power effectively?
Join faculty experts from the University of Washington Bothell School of Business as they share their insights into AI’s transformative role in Marketing, Accounting, Operations Management, and Information Systems. Discover how AI can personalize marketing, streamline workflows, optimize inventory, automate financial reporting, detect fraud, and enhance data security.
Our panelists will unpack practical applications, ethical considerations, and the future of AI—helping small businesses leverage these technologies for a competitive edge and thrive in an AI-driven world.
You don't want to miss this special opportunity to engage with your business questions.
Wednesday, April 30th
6:00-7:30pm
Coldwell Banker Bain
Members $10
Guests $20
About our panelist:
P.V. 'Sundar' Balakrishnan, Professor, Marketing
Professor and Area Coordinator of Marketing, Retail Management, and Business Communications (MarRCom)
UW Bothell School of Business
P.V. (Sundar) Balakrishnan - School of Business
Professor P.V. (Sundar) Balakrishnan obtained his Ph.D. in Marketing from The Wharton School of the University of Pennsylvania. Professor Balakrishnan has been recognized for fundamental contributions to more than one research domain. His work has impacted both the theory and practice of marketing. The substantive areas of Prof. Balakrishnan’s research are directed toward studying New Product Marketing & Marketing Strategy, Buyer-Seller Negotiations, Relationship Marketing, and Retail Locational Decisions. He is recognized as one of a handful of marketing scholars whose work has had a major impact on other disciplines e.g., artificial intelligence, strategy, organizational behavior, and negotiations.
Murgie Krishnan
Visiting Associate Professor, Accounting
Murugappa Krishnan - School of Business
Murgie Krishnan is a visiting professor in accounting. His Phd is from the University of Pennsylvania, and he has taught at various schools including Purdue, Minnesota, Carnegie-Mellon and Rutgers.
His research interests are in accounting and information economics, asset pricing with private information, industrial organization, and Indian financial markets. His work has been published in accounting, finance and economics journals, and includes work in Econometrica, the RAND Journal, Journal of Financial Markets and the Journal of Financial and Quantitative Analysis.
Anurag Tewari
Assistant Professor, Operations Management and Information Systems
Anurag Tewari - School of Business
Anurag Tewari is an Assistant Professor of Information Systems at the University of Washington Bothell School of Business. With a strong academic foundation, Dr. Tewari holds a Ph.D. in Complex System Networks from Cranfield University, United Kingdom. His educational journey also includes a double Master’s in Management, an MSc in Supply Chain, and a Master’s in Research from Cranfield University.
Dr. Tewari’s research focuses on leveraging artificial intelligence, data analytics, and machine learning to model, analyze, and optimize large-scale systems and networks. His expertise lies in understanding the generation, consumption, propagation, management, and governance of information and information flows within these complex systems.
Event Date:
04-30-25
Event Time:
06:00 PM - 07:30 PM PST
Location:
Coldwell Banker Bain Mercer Island
7808 SE 28th St, Suite 128
Mercer Island, WA 98040
Contact Person:
Details:
Business Workshop: AI for Small Business: Unlocking Efficiency and Growth
Can AI be your business’s secret weapon? From automating tedious tasks to driving smarter decisions, AI is reshaping the way businesses operate. But how can small businesses harness its power effectively?
Join faculty experts from the University of Washington Bothell School of Business as they share their insights into AI’s transformative role in Marketing, Accounting, Operations Management, and Information Systems. Discover how AI can personalize marketing, streamline workflows, optimize inventory, automate financial reporting, detect fraud, and enhance data security.
Our panelists will unpack practical applications, ethical considerations, and the future of AI—helping small businesses leverage these technologies for a competitive edge and thrive in an AI-driven world.
You don't want to miss this special opportunity to engage with your business questions.
Wednesday, April 30th
6:00-7:30pm
Coldwell Banker Bain
Members $10
Guests $20
About our panelist:
P.V. 'Sundar' Balakrishnan, Professor, Marketing
Professor and Area Coordinator of Marketing, Retail Management, and Business Communications (MarRCom)
UW Bothell School of Business
P.V. (Sundar) Balakrishnan - School of Business
Professor P.V. (Sundar) Balakrishnan obtained his Ph.D. in Marketing from The Wharton School of the University of Pennsylvania. Professor Balakrishnan has been recognized for fundamental contributions to more than one research domain. His work has impacted both the theory and practice of marketing. The substantive areas of Prof. Balakrishnan’s research are directed toward studying New Product Marketing & Marketing Strategy, Buyer-Seller Negotiations, Relationship Marketing, and Retail Locational Decisions. He is recognized as one of a handful of marketing scholars whose work has had a major impact on other disciplines e.g., artificial intelligence, strategy, organizational behavior, and negotiations.
Murgie Krishnan
Visiting Associate Professor, Accounting
Murugappa Krishnan - School of Business
Murgie Krishnan is a visiting professor in accounting. His Phd is from the University of Pennsylvania, and he has taught at various schools including Purdue, Minnesota, Carnegie-Mellon and Rutgers.
His research interests are in accounting and information economics, asset pricing with private information, industrial organization, and Indian financial markets. His work has been published in accounting, finance and economics journals, and includes work in Econometrica, the RAND Journal, Journal of Financial Markets and the Journal of Financial and Quantitative Analysis.
Anurag Tewari
Assistant Professor, Operations Management and Information Systems
Anurag Tewari - School of Business
Anurag Tewari is an Assistant Professor of Information Systems at the University of Washington Bothell School of Business. With a strong academic foundation, Dr. Tewari holds a Ph.D. in Complex System Networks from Cranfield University, United Kingdom. His educational journey also includes a double Master’s in Management, an MSc in Supply Chain, and a Master’s in Research from Cranfield University.
Dr. Tewari’s research focuses on leveraging artificial intelligence, data analytics, and machine learning to model, analyze, and optimize large-scale systems and networks. His expertise lies in understanding the generation, consumption, propagation, management, and governance of information and information flows within these complex systems.