To find the perfect recipe, you first need the perfect ingredients. And that's what our founders Dena Tripp and Debbie Shwetz were for each other. In 1997, they joined forces, or better yet kitchens, to make cakes for their friends and family. The cakes they made were delicious, unlike anything anyone had tasted. As a result, their friends and family asked them to entertain more and more.

They quickly realized this side project of theirs could be something more. There was a gap in the world for delicious cakes, readily available, that didn't compromise on their ingredients. Real eggs, butter, and cream cheese; nothing was too good to achieve perfection. And perfection is that decadent, slowly melting bite of cake we all know and love.